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Monday, May 06, 2019 1:17:10 PM
Transfer of Listing.
On May 2, 2019, the Nasdaq Hearings Panel determined that Reebonz Holding Limited (“Reebonz” or the “Company”) evidenced full compliance with all applicable requirements for initial listing on The Nasdaq Global Market. As a result, the Company’s ordinary shares, which are currently listed on The Nasdaq Capital Market, will be transferred to The Nasdaq Global Market effective with the open of the market on Friday, May 3, 2019.
Luxury online platform Reebonz has appointed Happy Marketer, a Merkle Company, as its digital analytics partner. In a bid to drive higher marketing ROI, Happy Marketer will work closely with the marketing analytics team to validate and optimize measurement frameworks.
This is also to ensure that the wealth of data collected from multiple sources can be integrated, analysed, and activated on paid, owned, and earned channels. The appointment is for one year.
Benjamin Han, co-founder of Reebonz, said as an eCommerce business, digital marketing is an “inevitable strategy” and the company needs to refine and “stay close” to the evolving tech trends. “With the right partner to consolidate, analyse and optimize the avalanche of data out there, we can then craft a solid strategy to tackle business objectives. Happy Marketer, with its knowledgeable team and results-oriented focus, is the ideal partner for Reebonz and we look forward to working with them,” he added.
Sanchit Mendiratta, senior partner at Happy Marketer, said the agency partnered with Reebonz to boost its marketing analytics and to help them “super-charge” data-driven marketing initiatives. “Together with the Reebonz digital team, we plan to leverage the wealth of data to uncover insights, predict customer pain points and deliver a personalized shopping experience,” he added.
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