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Re: downdraft post# 77277

Thursday, 04/25/2019 10:33:00 AM

Thursday, April 25, 2019 10:33:00 AM

Post# of 164023
Exactly downdraft...patented hypoallergenic latex process added with the business need to being ECO friendly (think biodegradable/sustainability) in today's business world. Remember how natural latex is becoming a viable replacement to petroleum based plastics. Businesses, LEGO as one example, want that ECO branding on their products. VYST was able to show them it can be done.

https://www.theverge.com/2018/3/2/17070454/lego-bricks-sustainable-plastic-toys

LEGO's goal was to incorporate a eco friendly, non allergenic ingredient for marketing purposes. So the LEGO's showed up, Vystar took the LEGO's and figured out how to make a LEGO with 50% Vytex.
-Greg Rotman

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