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Thursday, 03/28/2019 9:44:48 AM

Thursday, March 28, 2019 9:44:48 AM

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NEWS OUT: Image Protect Completes Exclusive Integration of Idris Erba Celebrity Portfolio Onto Fotofy Platform

SAN CLEMENTE, Calif., March 28, 2019 (GLOBE NEWSWIRE) -- via OTC PR WIRE -- Image Protect Inc. (IMTL) (imageprotect.com) (“Image Protect” or the “Company”), a global leader in the end-to-end copyright infringement sector, is excited to announce the integration of idriserba.com, the primary website of globally renowned celebrity photographer Idris Erba, onto its new Fotofy Digital Image Platform and in-image advertising marketplace.

“Idris is the gold standard in the celebrity photography market,” commented Matthew Goldman, CEO of Image Protect. “Some of the most iconic imagery of A-list celebrities – Dwayne Johnson, Floyd Mayweather, Jamie Foxx, Ronaldo, Will Smith – will now be managed exclusively on our Fotofy platform. We are humbled and excited to run with Mr. Erba’s prized portfolio. And, as these viral images are shared and reproduced on countless other sites, those reproductions will also be on our platform, forming an exponentially expanding digital real estate property subject to future monetization.”

Images now integrated into the Fotofy platform are already shareable and can be tracked by the image rightsholder for future monetization. Mr. Erba’s key images and URLs include:

idriserba.com/futbol-1 (Ronaldo)
idriserba.com/boxing-1 (Floyd Mayweather)
idriserba.com/editorial-1 (Jamie Fox)
idriserba.com/the-rock-titan-games-1 (Dwayne “The Rock” Johnson)
ipshare.io/ipframehtml/26e15d0b-a13d-4228-bd7a-d023963bb2ff (Will Smith)
Other notable Celebrities in Mr. Erba’s portfolio include Mark Wahlberg and Lil Wayne.

Management notes that the integration of Idris Erba’s portfolio represents a significant step in propelling a network effect process that the Company believes can catalyze significant shareholder value in the $50 billion in-image advertising market. The Fotofy platform offers a first-in-industry functionality allowing users to access and share powerful professional digital images for free, while embedded codes track sharing pathways across the internet, allowing the image’s rightsholder to monitor and eventually monetize the real estate captured by that pathway.

Mr. Goldman continued, “idriserba.com represents a powerful launching point as well as a spectacular sales pitch for other rightsholders ready to gain access to Fotofy’s significant value proposition. We didn’t expect it to catch quite so fast either. Within hours of going live on this site, we already have numerous sharing events for these images.”

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