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Friday, March 22, 2019 11:42:41 AM
What I can't figure out is why TRTC doesn't develop their own in house proprietary CBD oil products. With CVS chosing to carry CuraLeaf the race for being in retail to capture consumers attention and revenue is going to heat up big time.
TRTC has Edible Gardens in 1000's of prime retail locations. For those of you who don't know how retail works, getting your products slotted is neither a fast process nor a cheap process. It takes time, product and commitment of resources.
CBD products are a complimentary product as EG focuses on health and wellness. Having that supply chain provides a strategic value for TRTC. They need to utilize it for revenue beyond EG. CBD provides the 3rd leg of their revenue generation to compliment EG and cannabis (Blum/IVXX).
Since it's now legal and cannabis isn't nationwide, establish TRTC as a wellness CBD brand. That way when, cannabis does become legal, you already have 2 legs (EG and CBD) producing revenue in those 1000's of retail locations, and can then look to leverage your IVXX products that make sense within that supply chain to maximize revenue per location.
Food for thought!
Peace.
CF
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