Thursday, February 21, 2019 9:59:22 AM
"Although many agencies know how to develop great brand campaigns, they usually don't know if their campaigns are working," said Alen Paul Silverrstieen, CEO and President of Imagination Park. "Now, Imagination Park's XenoPlay™ can provide the agencies with activation details about who has viewed their ads, billboards, and end caps. The agencies can also send those details sent to the clients for further engagement. And to help promote this feature set and drive sales to agencies, we've added advertising and marketing industry veteran Simon Schatzmann."
Industry Leader Added to Drive Agency and Brand Adoption of XenoPlay
Simon Schatzmann has joined Imagination Park as VP Sales to introduce the advertising and marketing world to AR technology that will forever change the way brands market to customers.
Mr. Schatzmann is a media and technology leader with over two decades of sales and business development experience leading teams and scaling business. His professional accomplishments include managing over half a billion dollars in media and technology sales transactions. Mr Schatzmann's has held executive positions at Intellectsoft, Blue Silver/Zeus Media, Viacom/MTV, Condé Nast, and The New Yorker managing and overseeing sales, licensing, emerging technology, and media. He was also the publisher of licensing, new-business development, and brand management for Pokémon USA.
"AR offers agencies a completely untapped landscape to engage customers like never before," said Mr. Schatzmann. "Simply pointing your cellphone at a sign, ad, billboard, logo, product, or virtually anything will trigger the creative content instantly. XenoPlay™'s Real-time Marketing Campaign Analytics tracks and measures the results, so agencies and their clients always know their true ROI."
About AR Advertising and Branding
Augmented Reality advertising and promotions are immersive and engaging, which generates emotional connections with consumers. By providing a mobile interaction, consumers enjoy the brand messaging similar to a gaming experience. Ultimately, this builds brand awareness, which is shared on social media and conveys an overall positive message to the target audience. Using AR to bring logos to life with video messages or animated objects provides a dynamic platform to continually convey a corporate message and/or the benefits of a produce or service effectively and easily.
With AR, agencies can:
Bring a catalog, print advertisement, or brand package to life by using AR to offer special content, videos and even coupons.
Use an AR Story (Scavenger hunt) to encourage consumers to engage with a brand throughout a physical or digital location and enter a sweepstake to win a prize.
Advertising and Promotional Content can easily be changed anytime to promote specific campaigns, seasonal programs, or other special engagement opportunities.
About Imagination Park
Imagination Park Technologies Inc. (CSE: IP) (OTC: IPNFF) is an augmented reality (AR) platform that enables businesses of any size to create and implement their own AR campaigns with no programming or technology experience. Every organization, from professional sports franchises to small retailers, can develop interactive AR campaigns that blend the real and digital worlds. Customers simply point their mobile device at logos, signs, buildings, products, landmarks and more to instantly engage videos, information, advertisements, coupons, 3D holograms and any interactive content all hosted in the cloud and managed using a menu-driven portal. Integrated real-time analytics means that all customer interaction is tracked and measured in real-time. The AR Enterprise platform supports both IOS and Android mobile devices and upcoming wearable technologies.
Recent IP News
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 09/13/2024 09:07:13 PM
- Form DEFA14A - Additional definitive proxy soliciting materials and Rule 14(a)(12) material • Edgar (US Regulatory) • 09/12/2024 09:00:48 PM
- Form 144 - Report of proposed sale of securities • Edgar (US Regulatory) • 09/12/2024 08:07:38 PM
- International Paper Announces Filing of Definitive Proxy Statement in Connection with its Pending Acquisition of DS Smith • PR Newswire (US) • 09/12/2024 01:00:00 PM
- International Paper Makes Leadership Announcement • PR Newswire (US) • 09/10/2024 09:00:00 PM
- Form 144 - Report of proposed sale of securities • Edgar (US Regulatory) • 09/06/2024 09:35:15 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 09/06/2024 09:01:16 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 09/04/2024 07:30:17 PM
- Kuehn Law Encourages FBMS, IP, AFBI, and CNDA Investors to Contact Law Firm • PR Newswire (US) • 09/04/2024 01:31:00 PM
- Form PRER14A - Preliminary Proxy Soliciting materials • Edgar (US Regulatory) • 09/03/2024 10:06:44 AM
- Form 144 - Report of proposed sale of securities • Edgar (US Regulatory) • 08/30/2024 02:45:24 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 08/29/2024 08:34:48 PM
- Form 144 - Report of proposed sale of securities • Edgar (US Regulatory) • 08/28/2024 08:14:54 PM
- International Paper Names Tom Hamic To New Leadership Role • PR Newswire (US) • 08/26/2024 09:00:00 PM
- Form PREM14A - Preliminary proxy statements relating to merger or acquisition • Edgar (US Regulatory) • 08/23/2024 08:11:34 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 08/16/2024 01:25:21 PM
- Form 8-K - Current report • Edgar (US Regulatory) • 08/13/2024 01:33:00 PM
- International Paper Makes Senior Leadership Announcement • PR Newswire (US) • 08/13/2024 01:25:00 PM
- International Paper CEO to Speak at Jefferies 2024 Industrials Conference • PR Newswire (US) • 08/12/2024 08:15:00 PM
- International Paper Strengthens Commitment to Nature with $15.3 Million Investment in Conservation Partnerships • PR Newswire (US) • 08/07/2024 02:30:00 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 08/01/2024 04:34:23 PM
- Form 10-Q - Quarterly report [Sections 13 or 15(d)] • Edgar (US Regulatory) • 07/26/2024 04:12:32 PM
- Form 8-K - Current report • Edgar (US Regulatory) • 07/24/2024 11:17:13 AM
- International Paper Reports Second Quarter 2024 Results • PR Newswire (US) • 07/24/2024 11:00:00 AM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 07/16/2024 01:33:55 PM
VHAI - Vocodia Partners with Leading Political Super PACs to Revolutionize Fundraising Efforts • VHAI • Sep 19, 2024 11:48 AM
Dear Cashmere Group Holding Co. AKA Swifty Global Signs Binding Letter of Intent to be Acquired by Signing Day Sports • DRCR • Sep 19, 2024 10:26 AM
HealthLynked Launches Virtual Urgent Care Through Partnership with Lyric Health. • HLYK • Sep 19, 2024 8:00 AM
Element79 Gold Corp. Appoints Kevin Arias as Advisor to the Board of Directors, Strengthening Strategic Leadership • ELMGF • Sep 18, 2024 10:29 AM
Mawson Finland Limited Further Expands the Known Mineralized Zones at Rajapalot: Palokas step-out drills 7 metres @ 9.1 g/t gold & 706 ppm cobalt • MFL • Sep 17, 2024 9:02 AM
PickleJar Announces Integration With OptCulture to Deliver Holistic Fan Experiences at Venue Point of Sale • PKLE • Sep 17, 2024 8:00 AM