I think the key to the whole story was pointed out by Auric a few posts back. Co-developing products, particularly beverage type CBD products, that will be distributed to the extent practicable by Budweiser. Youngevity gets their hemp currently from Colorado and the CBD extracted from it is after processing supposed to be top quality. Now combine top quality CBD with top quality beverages, distributed by Budweiser and what do you have? How about a gold mine. Once Youngevity gets their own hemp farm and maybe processing plant (is it feasible?), and see them go cradle to grave, I bet they get bought out, probably by Budweiser. For us oldtimers, here's hoping