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Saturday, January 12, 2019 10:12:43 AM
Does that mean that the need for the automobile was disproven?
Ford has been quoted as stating “If I had asked people what they wanted, they would have said faster horses.”
People don't know what they want until it is there in front of them and commonplace.
Prior to the automobile the horse was acceptable.
15 years ago no-one wanted a smartphone that you could use for all manner of things because it wasn't even thought of and your Nokia candy bar was the standard.
Today Brees doesn't know he wants a biometric credit card as a Tap and Go is the standard. Back in the day he probably used a Visa card that was run through the original click-clack imprinters and he was probably very happy with that level of technology as it was the standard. He probably used to write checks and post them to pay bills at one stage too.
Tomorrow who knows what Brees and 100,000,000 other cardholders will want.
OBP.
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