NewAge Inc (fka NBEVQ) (NBEVQ)

[Notuncoolish]

Not quite. KO could easily develop it's own CBD beverage. But they wouldn't brand it under any of the existing KO brands, they would acquire something that already has a market. If they do invest in NBEV they are after their distribution channel, the doors they are in and most importantly the shelf space they occupy. They would look for accretive brands and not brands that would cannibalize their existing core products.