IDVV Consumers want the ability to use cannabinoids and its benefits without the psychoactive effects of THC. The CBD marketplace consists of dozens of product lines and is surpassing the THC market in terms of margins, without the regulations and the barrier to the market. . https://finance.yahoo.com/news/idvv-enter-growing-cbd-market-135000834.html?soc_src=hl-viewer&soc_trk=tw