Cronos Group Inc (CRON)

[guay]

a ‘clash of the cannabis titans’
Bruce Linton, co-chief executive and chairman of Canopy Growth – who steered the cannabis industry to its first cross-sector, billion-dollar investment deal – said he’s not worried about competing alongside the likes of the Marlboro Man.

“Our competition is whether global public policy happens so that you can implement legal cannabis,” Linton said. “I don’t mind the guys at Cronos, because I don’t think they’re going to damage the sector.”

“Cronos is someone you can reliably work with, and I think that’s something the tobacco guys want,” Linton said.

But now, with Cronos and Canopy emerging as the key cannabis players that have hitched their wagons to major U.S. companies, the industry should soon expect a flood of other major consumer-packaged-goods firms making their own pot announcements soon with Canadian players before pivoting south of the border when the time is right, said Paul Rosen, chief executive officer of Tidal Royalty Corp.

https://www.bnnbloomberg.ca/how-altria-s-2-4b-stake-in-cronos-sets-up-a-clash-of-the-cannabis-titans-1.1180155