EVIO Inc (EVIO)

[fiveteenthirty]

Job ad is awesome $evio California growing fast. My issue is the tag line: passion science & innovation. First aesthetic all it’s too cumbersome. Too many sulablles. First and last words have “-tion” at the end. And passion. It’s too soft of a word. It’s the wrong word as a tag line. As an internal corporate mantra. Ok. It an eighth grade bake sale. But to convey the image a research lab business that relies on data. Not so much. Is all I was getting at. Messaging.