Tuesday, September 11, 2018 7:19:42 PM
CryptoCake is one of the largest subsidiaries of WEBB and currently a free over-the-top (OTT) channel that viewers can both download and stream. OTT channels currently have solid viewership numbers, but the projected growth is expected to explode by next year. Experts expect up to 330 million viewers by 2019, with an expected revenue growth from $1.6 billion to $6 billion. They expect streaming video-on-demand (SVOD) services to grow by 6.5%. Their channel is poised to fill a market niche for streaming content in the same way that Netflix did so many years ago.
With an interesting mix of hard financial data and fun entertainment videos, CryptoCake will appeal to a wide audience and give the public another reason to cut the cords of their current cable provider. And while WEBB is not entirely averse to partnering with traditional satellite TV conglomerates like DIRECTV, Spectrum or Dish. CryptoCake is just as interested in syndicating to platforms such as Netflix and Hulu. They already have reserved space on several main OTT platforms such as Apple TV, Amazon Fire, Roku, Chromecast and Twitch. Webb also plans to have a strong presence on their website, mobile apps, YouTube and Instagram.
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