Well, TRTC relevant, that's why I found events worked into facilities of interest, as in many cases of various venues, venue benefit and income from alcohol and such, especially with smaller venues.
I'm more music side, but say "entertainment" as insight into venues and the mechanics. Rarely has a month gone by (over 20 years) I don't get inquiries about managing venues or bands, sitting in on production of recording sessions, and as known to many venues, provide input into marketing, strategy, bookings and such...
I do work 24/7/365 essentially, but my one weakness/luxury is shows (concerts)....."1st row" junkie.....go to about 50 shows a year across the country. Don't really indulge too much anymore (due to constant work), so...more a "couple hour break". (Go, see show, talk a little and back to work/tasks at hand). Last year was probably a dozen Roger Waters shows/different cities (1st row for all) and Dream Theatre the same. (Both moved me such had to see many more regardless where they were)....
Back to TRTC incorporating events (which is also probably in the WeHo proposal), as above (alcohol, venues, income), what better for a business that adding several hundred, 1000 or more people occasionally to traffic through your retail for products (ie: build in traffic)...
But this is a delicate matter as well. People gravitate and bond with various venues for different reasons, so, booking is always a big issue and can be approached in many ways. (The best is usually to book a wide range of events/genre's to develop multiple/wide range of consumer bases...
It would probably start as "experimenting" per se, tracking the stats to see which genre's/events produced the highest sales...(which is of course, in the end, the target of such: Sales. Joke: Hip Hop/Rap people might be the highest sales, but not worth the extra security screening for weapons and the trouble lol...
Most of my "favorite places" are such for smaller reasons, such as pulling my tickets (1st row) before on sales for me, granting my booking requests, and so on...I have "VIP" status at a couple venues simply by what I spend annually, etc...
Just had a discussion with one venue (over a ticket misunderstanding) to simply from now on pull 1st row right and left (before on sales) for me and I will let them know what I want (if at all) as some acts I want certain sides according to band set ups (on stage)....(I usually want in front of guitar players set up and cabinets).....sometimes that's right, sometimes that left depending on who...another venue told them I'll pay double for the same option (and let them know what I want, and if to release them, etc....)
Part of background in music, so....that's "one of my things" per se....music (various genre's) and (music) venues....
Lot of "retirement" talk here lately....
Mine will probably be purchase in whole or in part one of my favorite venues (1,000-6,000 seats)..
Have a friend/associate who owns a 2,500 seater and books about 200 shows a year (complete spectrum of events and all genre's) and seems to enjoy it immensely...(virtually every day of his life a show lol....)
It's too personal to be business.
