This is a smart move and it tells me that Dr. Goulding has products in the pipeline that he plans to patent because they have synergistic combinations of natural ingredients. This also means that they have data on the efficacy and effectiveness of these products which can be patented. Once patented, any other company that makes money from these combinations has to pay a percent of it to POTN - royalties. Royalties can provide a large revenue stream and intellectual property is something investors look for to increase value.
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