Wednesday, July 18, 2018 2:44:52 PM
What the company has done is opened up competition. Through them, you can find the part you want to buy from all the dealerships and/or shops nationwide.
Meaning, your home town might only have a couple shops who all charge roughly $200 for the same part (as an example). But through 4less you get to see the deals from everywhere in the US and you'll be presented w/ the cheapest offer (usually 50 dollars or more less).
Now, most of the products for sale are lift and suspension stuff, and 4less provides free DIY videos for self installation, so customers aren't in a hurry to get the parts right away (they'll gladly wait for 3-5 day shipping for a lift kit if it saves them over $50) and that's how 4less is winning.
Customer orders the product from the 4less website, and the product ships direct from the dealership. 4less never has to see or touch the product.
They've no distribution or shipping costs. No overhead. No need for employees, bigger space, etc. They can go to $50M in annual profit without ever spending more money.
As i said.. unicorn!
This is a great opportunity and once people see how real it is the share price should go to 01-05 fairly quick.
We're just waiting on the last of the filings which should hit very soon! Keep watching
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