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Tuesday, July 03, 2018 2:25:40 AM
If they were smart or cared about shareholders, they would NOT be encouraging MP subscribers from going to their own movies so only non-MP members go, so they don't have to lose money.
The math doesn't lie.
https://photos.app.goo.gl/tXt7GdQwvSfuMgVy5
If 35% of viewers are MoviePass subscribers, HMNY basically guarantees they lose the money they used to acquire or make the film. Period.
If more than 35% of viewers are MoviePass subscribers, HMNY loses more money as the box office goes up.
https://photos.app.goo.gl/n1napzGWyM43CQGb9
Horrible.
There is no profitability. They lose money on tickets and now they'll lose money making movies and herding MP subscribers to movies and pay for them. HORRIBLE! Just wait until they do a movie that costs like $50 million to make.
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