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Wednesday, 07/11/2001 7:12:52 AM

Wednesday, July 11, 2001 7:12:52 AM

Post# of 99
NetCurrents Granted Patent for Fast Internet Real-time Search

Technology - FIRST

Business Editors/High Tech Writers

BEVERLY HILLS, Calif.--(BUSINESS WIRE)--July 10, 2001-- NetCurrents, Inc. (Nasdaq:NTCS), The Premier Internet Intelligence Agency, today announced its allowed patent application is scheduled to issue today and has been granted U.S. Patent Number 6,260,041. This allowed patent uniquely positions NetCurrents to lead the market in providing real-time monitoring of Internet message activity to help its clients develop better business strategies, stronger competitive positioning, and deeper understanding of consumer perceptions about the clients' products or services.

The new patent covers important functionality of the Company's Fast Internet Real-Time Search Technology (FIRST), which allows NetCurrents to monitor Internet communications about a company, its products or its competitors. The Company currently monitors more than 100,000 Internet locations and 3,800 online publications.

"We are extremely pleased to receive the U.S. patent and the strong protection we believe it provides," stated Irwin Meyer, Chairman and CEO of NetCurrents. "The proprietary technology covered by this patent should give NetCurrents a competitive advantage in the Knowledge Management industry."

Michael O'Hara, Vice President, Product Strategy added, "The granting of this patent on our underlying technology erects a formidable barrier to entry for any competition which seeks to search the Internet in real-time for customer specific information. The enhanced protection provided by this patent increases the perceived value of NetCurrents as an Internet technology player. This patent is the first step in a multi-layer strategy designed to protect our competitive position and enhance shareholder value. Based on our recent perpetual license agreement with MindfulEye, we have secured in-house a superior technology for the real-time classification of unstructured text into categories, relevance and sentiment through an artificial intelligence engine. Both of these technologies are key components powering our premier application for monitoring consumer opinion on the Internet. This will also well position NetCurrents to be a strong technology infrastructure player in the US and abroad. The granting of this patent is certainly a major milestone in the history of the Company."

About NetCurrents, Inc.

NetCurrents analyzes communications from a universe of targeted Internet locations in real-time. The Company provides clients with critical information and counsel to protect their corporate images, measure consumers' perceptions and counter misinformation on the Internet. For more information on NetCurrents services, visit http://www.netcurrents.com.

This news release contains forward-looking statements within the meaning of Section 37A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements involve risks and uncertainties. A number of factors could cause actual results to differ from those indicated in the forward-looking statements, including the Company's ability to protect its patent, secure additional patents, continue to successfully market and provide their products and services and maintain their effectiveness, the ability of the Company to meet its financial requirements, and general economic conditions. The Company undertakes no obligation to publicly update or revise forward-looking statements whether as a result of new information or otherwise.

--30--eg/mi*

CONTACT: Madison & Wall Worldwide, Inc., Longwood, Fla.

Broker/Institutional Relations:

Dodi Handy, 407/682-2001

ntcs@insidewallstreet.com

or

IR Consulting

Shareholder Relations:

Terri MacInnis, 818/995-0910

tmacinnis@pacbell.net

http://quote.bloomberg.com/fgcgi.cgi?T=marketsquote99_news.ht&s=AO0rnphZiTmV0Q3Vy




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