LOL! I wish Niclas, our CEO could see that post. Quote "I’m just glad I didn’t waste my time holding" Niclas would laugh so hard at that statement. Niclas loaded around 100 million shares in 2016/2017 at market price. (Around our current pps) And he's still holding all of his shares. I'm leaving a large chunk of shares in this ticker till Niclas sells Ucpa to a big company like WPP or Omnicom and we get dimes+ per each share. I understand how to value media agencies and so does Niclas. We're in good hands with him leading the way here