Nutra Pharma Corp (NPHC)

[maverick81]

NPHC - Pet Pain-Away™


During June of 2013, NPHC announced the launch of our new homeopathic formula for the treatment of chronic pain in companion animals, Pet Pain-Away™. Pet Pain-Away™ is a homeopathic, non-narcotic, non-addictive, over-the-counter pain reliever, primarily aimed at treating moderate to severe chronic pain in companion animals. It is specifically indicated to treat pain from hip dysplasia, arthritis pain, joint pain, and general chronic pain in dogs and cats. The initial product run was completed in December of 2014 and launched through Lumaxa Distributors on December 19, 2014.

In May of 2016, we signed a license agreement to begin the process of creating an infomercial (Direct Response) campaign for Pet Pain-Away™. In November of 2016, we announced the license agreement with DEG Productions for the marketing and distribution of Pet Pain-Away globally. DEG has the ability to earn the exclusive distribution rights for the product by reaching certain sales milestones. DEG has created their own website (www.getpetpainaway.com) and began airing commercials in December of 2016. DEG is expected to ramp up their sales and marketing of Pet Pain-Away throughout 2018.


New Edition of Textbook on Treating Canine Arthritis Includes Nutra Pharma Pain Remedy

http://www.marketwired.com/press-release/new-edition-textbook-on-treating-canine-arthritis-includes-nutra-pharma-pain-remedy-otcqb-nphc-2228855.htm


"Pet Pain-Away is a product that promises to change the way we deal with pain suffered by our companion animals," commented Rik J Deitsch, CEO of Nutra Pharma Corporation. "We have already seen some truly miraculous results as the product has been used over the past year by thousands of pet owners as well as Veterinarians," he continued. "The addition of our research in the new textbook on canine arthritis further supports the use of Pet Pain-Away among Veterinarians as an alternative to opiates and NSAIDS," he concluded.

Pet Pain-Away is a homeopathic, non-narcotic, non-addictive, over-the-counter pain reliever. The product is primarily aimed at treating moderate to severe chronic pain in companion animals. It is specifically indicated to treat pain from hip dysplasia, arthritis pain, joint pain, and general chronic pain in dogs and cats. Specialized proteins in Pet Pain-Away block the action of acetylcholine, a major stimulating neurotransmitter in the nervous system and activator of the inflammatory pathways. As a result, the pain and inflammation pathways are temporarily shut off.

"The inclusion of our cobra venom-based medicines in a standard text for training new veterinarians validates our belief in targeting acetylcholine signaling for controlling pain," commented Dale Vander Putten, PhD, Chief Scientific Officer of Nutra Pharma. "The text assures that veterinarians will be exposed to this powerful weapon against pain and inflammation early in their training," he continued. "We expect that Pet Pain-Away will continue to be a part of their standard treatment for pain and arthritis as these young veterinarians progress though their career," he concluded.

According to The American Pet Products Association (APPA) there are 83 million dogs and 95 million cats in the US. These companion animals are as susceptible as humans to ailments that require pain-relieving solutions. The total market for companion animals in the US reached an estimated $58.5 billion in 2014. Of these expenditures, over $13 billion was spent on medication for the animals. Additionally, a 2009 survey conducted by Virbac Pharmaceuticals puts the annual US market for companion animal pain relievers at more than $250 million.


BOTTOM LINE... Pet Pain-Away™ is targeting a 250 million dollar annual market in the US... imagine the GLOBAL MARKET!!. With proper funding and the right marketing NPHC has a product that can capture a percentage of that market.


Pet Pain-Away™ is a powerful addition to our IP portfolio both for the shareholders and to all those who have pets as loved ones.


Mav