"Insurer offers free Apple Watches in program that had focused on Fitbit"
"An insurance program that pays users to track their fitness will now include Apple Inc. wearables, which could be a blow for Fitbit Inc. and its health-focused push.
UnitedHealthcare, one of Fitbit’s FIT, +0.38% most important partners in the health-care industry, announced at a Wednesday afternoon health-care information conference that enrollees in its Motion plan could now get paid for completing daily fitness goals and tracking those activities via an Apple AAPL, +0.33% Watch. UnitedHealthcare, the benefits division of UnitedHealth Group Inc. UNH, -1.44% , began the incentive program a year ago using a Fitbit tracker as its pilot device, and the wearables pioneer remains a partner."
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