Followers | 55 |
Posts | 11251 |
Boards Moderated | 2 |
Alias Born | 04/25/2012 |
Monday, March 05, 2018 7:35:51 PM
Grammar aside champ, you are correct about this but I don't think you understand why. Those losses aren't random. They aren't magically losing low ten digits (percentage-wise), year-over-year, on accident. It's by design. They are spending for rapid revenue growth because they have the capital backing and cushion to do so.
If the goal was profits, then the revenue growth rate would suffer; but as publicly stated by the company, on numerous occasions, the main goal is revenue growth.
As far as why now? Have you looked around the beverage industry? People aren't just talking healthy, they're spending healthy. Since 2009, the list of brands that have seen rapid growth are not insignificant. A few of the notables are Bai, Sparkling Ice, La Croix, KeVita, etc. 2 of those brands were start-ups. Two were long-time brands where the market came to them. Celsius fits in that latter category, a science-backed product that helps in weight loss. Think that might catch on in a nation full of fatties?
If you don't think the products and/or brands are winners, then c'est la vie. But the business paradigm is tried-and-true within the beverage industry, grow as fast as you can, and hope to get taken out.
$14M for Q4!?! From your mouth to God's ears.
Recent CELH News
- Form 3 - Initial statement of beneficial ownership of securities • Edgar (US Regulatory) • 09/19/2024 08:20:50 PM
- Form 8-K - Current report • Edgar (US Regulatory) • 09/19/2024 08:19:26 PM
- Celsius Holdings Appoints Hans Melotte to the Company’s Board of Directors • Business Wire • 09/19/2024 08:15:00 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 09/16/2024 10:31:19 PM
- Form 144 - Report of proposed sale of securities • Edgar (US Regulatory) • 09/13/2024 08:19:45 PM
- Form 144 - Report of proposed sale of securities • Edgar (US Regulatory) • 09/12/2024 07:50:37 PM
- Celsius Holdings to Participate in Upcoming Investor Conferences • Business Wire • 08/28/2024 08:30:00 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 08/26/2024 09:00:18 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 08/21/2024 08:22:37 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 08/21/2024 08:21:54 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 08/21/2024 08:20:32 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 08/21/2024 08:18:41 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 08/21/2024 08:17:59 PM
- Form 8-K - Current report • Edgar (US Regulatory) • 08/06/2024 10:01:00 AM
- Celsius Holdings Reports Second Quarter 2024 Financial Results • Business Wire • 08/06/2024 10:00:00 AM
- US Index Futures Rise After Market Sell-off, Oil Prices Trim Losses • IH Market News • 08/06/2024 09:49:06 AM
- Celsius Holdings to Release Second Quarter Results on Tuesday, Aug. 6, 2024 • Business Wire • 07/30/2024 12:00:00 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 06/13/2024 09:43:31 PM
- Celsius Holdings to Participate in Upcoming Investor Conference • PR Newswire (US) • 06/07/2024 06:00:00 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 05/31/2024 08:38:23 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 05/30/2024 08:15:21 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 05/30/2024 08:15:09 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 05/22/2024 08:15:16 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 05/20/2024 11:04:02 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 05/17/2024 08:56:17 PM
VHAI - Vocodia Partners with Leading Political Super PACs to Revolutionize Fundraising Efforts • VHAI • Sep 19, 2024 11:48 AM
Dear Cashmere Group Holding Co. AKA Swifty Global Signs Binding Letter of Intent to be Acquired by Signing Day Sports • DRCR • Sep 19, 2024 10:26 AM
HealthLynked Launches Virtual Urgent Care Through Partnership with Lyric Health. • HLYK • Sep 19, 2024 8:00 AM
Element79 Gold Corp. Appoints Kevin Arias as Advisor to the Board of Directors, Strengthening Strategic Leadership • ELMGF • Sep 18, 2024 10:29 AM
Mawson Finland Limited Further Expands the Known Mineralized Zones at Rajapalot: Palokas step-out drills 7 metres @ 9.1 g/t gold & 706 ppm cobalt • MFL • Sep 17, 2024 9:02 AM
PickleJar Announces Integration With OptCulture to Deliver Holistic Fan Experiences at Venue Point of Sale • PKLE • Sep 17, 2024 8:00 AM