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Alias Born | 08/14/2017 |
Tuesday, February 06, 2018 12:25:20 AM
Upscale is fine if their marketers understand what they are doing...
Clearly, whoever they used to do the Kickstarter campaign did NOT seem to have a very good grasp on how to get results...
And...
At the end of the day, RESULTS ARE THE ONLY THING THAT MATTERS! (Yes, I did mean to yell that! ...It's unbelievably critical!)
The marketing campaign must produce an ROI...
Especially when it's for a very small company!
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