Today's Game! Why did the NFL reject RED GIANT's ad for the Super Bowl?
With advertising costing about $175,000 a second, Red Giant had allocated a budget of $875 for a commercial of 1/200th of a second's duration. The completed footage portrayed in a speedy montage all REDG's successful comics, graphic novels, motion pictures, TV shows, and games, as well as the famous and widely loved BP cats, over a soundtrack of a truncated Markiplier scream.
But no go.
According to NBC, the REDG ad won't be seen during the game for the same reason the Bitcoin ad will not be on.
"It wasn’t rejected because it was never reviewed because the company never made a buy," an NBC spokesperson said. "We don’t review creative until a purchase is made."
