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Re: Jeff u Up post# 6366

Friday, 01/19/2018 4:14:15 PM

Friday, January 19, 2018 4:14:15 PM

Post# of 6417
Hey Jeff I remember that campaign from a while back and I was the one who brought up geofencing. I'm not exactly sure, but they may have the patents for that as well. It is pretty self-explanatory is if you fly or drive into a business district your favorite products will notify you that they are there and willing to serve you and give you a discount or coupon if you act on it within a certain amount of time. Behavioral targeting on a mobile device. It almost seems to me that Upland is advertising, shopping, or promoting hipcricket possibly for sale

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