The key to Fitbit's success or failure lies solely on their ability to innovate. I don't know what their R&D budget is but I do know they are up against some formidable competition with incredibly deep pockets and a rich history of innovation. The technology sector literally changes over-night............EVERY-night. Let's hope they can outpace the competition and continue to bring new technology and new products to market.
The Ionic is not the destination. It is merely a stepping stone. It's a nice stepping stone but it's not flawless.
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