No sarcasm here. Brent Willis is making a positive contribution to a very real problem. There is nothing negative about donating money to a good cause because that's how a company builds good will and great publicity. I don't care about ecigs, that's the past and the market is about moving forward. Brent Willis isn't stuck in the past, he's progressively moving forward and getting this company noticed. It's laughable to compare this company to an Ecig company as it's totally off base and obtuse.