On4 Communications Inc (ONCI)

[zombywolf]

Q, think about this concerning sales. All these agreements Steve posts are independant contractor sales agreements, not purchase orders. These resellers have to sell the units at a HIGHER price than $200 to justify doing it in the first place. With the Capoli's of the world, there are 2 middlemen to get paid- Capoli and the independant retail stores they call on. Capoli doesnt sell direct, so they have to mark up the $200, then the store that sells it marks it up. Between those 2, the resales will have to be way above $300 to pay everyone. That why there are only 2 sales, and the rest will take a lot of work to get people to pay that much from the stores. Without a massive marketing campaign from On4, those units will sit on the shelves at that price. Dont expect the store reps to sell a $300+ item like "fries with that burger?".