Tuesday, December 12, 2017 11:08:49 AM
By Lisa Brown St. Louis Post-Dispatch 1 hr ago
Anheuser-Busch plans to invest millions of dollars in the craft breweries it has acquired around the country and their communities, including the addition of solar panels and education programs.
Craft breweries A-B has acquired will receive at least $2 million to help organizations of their choice in their communities, the brewer said.
Anhesuer-Busch, the St. Louis-based North American headquarters for A-B InBev, announced the new initiative, dubbed 'Elevate,' Tuesday morning.
Elevate is a part of the brewer's High End division that includes multiple craft breweries acquired since 2011, including Goose Island, Blue Point Brewing Company, 10 Barrel Brewing, Elysian Brewing Company, Golden Road Brewing and Wicked Weed Brewing.
“Best consumed by” date coding will be added next year on all craft beer brands A-B has acquired. Other A-B brands including Bud Light and Budweiser already have "best consumed by" dates on its packaging, which replaced "born on dates" to denote when the beer was brewed.
Additionally, all of A-B's acquired craft breweries will have solar panels installed to power their facilities by 2020, the brewer said, as part of a commitment to shift to 100 percent solar and wind renewable electricity and reduction of water usage by 20 percent.
The Elevate effort also includes plans to add education programs to improve knowledge in the industry about glassware and presentation, and pairing beer and food experiences, A-B said.
"Each craft partner will host open-door quality assurance and safety seminars for craft breweries in our communities to make our industry safer and better," A-B said in a statement."
The announcement comes amid criticism of A-B following its acquisitions. The Brewers Association, a Colorado-based industry trade group, recently rolled out a label logo for craft beers. The Brewers Association defines craft brewers as independent, traditional brewers that produce 6 million barrels of beer annually or less.
In October, the Brewers Association launched a tongue-in-cheek “takeover” campaign to try to buy A-B as a means to raise awareness among consumers to help distinguish small and financially independent craft brewers from big brewers.
Recent BUD News
- More Ways to Michelada: THC-Infused Michelada goes Mainstream... • PR Newswire (US) • 09/04/2024 02:45:00 PM
- Form 6-K - Report of foreign issuer [Rules 13a-16 and 15d-16] • Edgar (US Regulatory) • 08/12/2024 01:12:27 PM
- Form 6-K - Report of foreign issuer [Rules 13a-16 and 15d-16] • Edgar (US Regulatory) • 08/01/2024 08:53:53 PM
- Form 6-K - Report of foreign issuer [Rules 13a-16 and 15d-16] • Edgar (US Regulatory) • 08/01/2024 08:51:57 PM
- AB InBev Reports Second Quarter 2024 Results • Business Wire • 08/01/2024 05:07:00 AM
- AB InBev publie les résultats du deuxième trimestre 2024 • Business Wire • 08/01/2024 05:07:00 AM
- NBA Signs $77 Billion Broadcast Deal, CrowdStrike Criticized for Insufficient Reward, Honda Shuts Down Chinese Factory • IH Market News • 07/25/2024 10:15:46 AM
- Corona Cero Brings Same Seats as from Olympic Games Venues to Iconic Sunset Destinations Around the World • Business Wire • 07/23/2024 07:41:00 AM
- Michelob Ultra Becomes the Official Partner of Concacaf's Top Club Competitions and Major League Soccer • PR Newswire (US) • 06/21/2024 12:30:00 PM
- Global Corona Brand Named Most Valuable Beer Brand in Kantar BrandZ Rankings • Business Wire • 06/12/2024 09:00:00 AM
- Danone Joins 100+ Accelerator as Fifth Partner for Scaling Sustainable Startup Innovation • Business Wire • 05/30/2024 05:00:00 AM
- Reddit Rises 15% After First Quarterly Report, Upstart and Twilio Plunge Due to Weak Q2 Forecast, and More in Earnings • IH Market News • 05/08/2024 12:23:27 PM
- AB InBev Reports First Quarter 2024 Results • Business Wire • 05/08/2024 05:02:00 AM
- AB InBev publie les résultats du premier trimestre 2024 • Business Wire • 05/08/2024 05:02:00 AM
- Tilray Brands, Inc. Reports Q3 Fiscal 2024 Financial Results • GlobeNewswire Inc. • 04/09/2024 11:00:00 AM
- Adobe Stock Drops Following Below-Estimate Projections, Cardlytics Surges with Unexpected Profit, and More News • IH Market News • 03/15/2024 11:30:55 AM
- Fisker’s Shares Take a Hit Amid Speculation of Bankruptcy, Altria Divests from AB InBev to Fund Stock Repurchase Initiative • IH Market News • 03/14/2024 11:39:32 AM
- Form IRANNOTICE - Notice of disclosure filed pursuant to Section 219 of the Iran Threat Reduction and Syria Human Rights Act of 2012 (Exchange Act Section 13(r)). • Edgar (US Regulatory) • 03/11/2024 08:19:58 PM
- Form 20-F - Annual and transition report of foreign private issuers [Sections 13 or 15(d)] • Edgar (US Regulatory) • 03/11/2024 08:17:39 PM
- Form 6-K - Report of foreign issuer [Rules 13a-16 and 15d-16] • Edgar (US Regulatory) • 03/08/2024 10:04:53 PM
- Airship AI skyrockets with DOJ contract; Carrier Global sells Fire Industrial division for $1.43 billion, and Latest News • IH Market News • 03/06/2024 11:01:03 AM
- Form 6-K - Report of foreign issuer [Rules 13a-16 and 15d-16] • Edgar (US Regulatory) • 02/29/2024 01:56:15 PM
- Form 6-K - Report of foreign issuer [Rules 13a-16 and 15d-16] • Edgar (US Regulatory) • 02/29/2024 01:47:26 PM
- U.S. Futures Dip as PCE Data Looms; Modest Gains for WTI and Brent Crude in April Contracts • IH Market News • 02/29/2024 11:13:07 AM
VHAI - Vocodia Partners with Leading Political Super PACs to Revolutionize Fundraising Efforts • VHAI • Sep 19, 2024 11:48 AM
Dear Cashmere Group Holding Co. AKA Swifty Global Signs Binding Letter of Intent to be Acquired by Signing Day Sports • DRCR • Sep 19, 2024 10:26 AM
HealthLynked Launches Virtual Urgent Care Through Partnership with Lyric Health. • HLYK • Sep 19, 2024 8:00 AM
Element79 Gold Corp. Appoints Kevin Arias as Advisor to the Board of Directors, Strengthening Strategic Leadership • ELMGF • Sep 18, 2024 10:29 AM
Mawson Finland Limited Further Expands the Known Mineralized Zones at Rajapalot: Palokas step-out drills 7 metres @ 9.1 g/t gold & 706 ppm cobalt • MFL • Sep 17, 2024 9:02 AM
PickleJar Announces Integration With OptCulture to Deliver Holistic Fan Experiences at Venue Point of Sale • PKLE • Sep 17, 2024 8:00 AM