On4 Communications Inc (ONCI)

[Reindeer830]

Insta - I don't disagree with you. A look at my daughters title says it all - Asst CMO. My son who is in Sales said, "gimme the product and I'll sell it". They both understate the Finance function (me) haha. Their viewpoints both have merit. Anyway, the conversation was much better than my rendition of it in my post. One post a day limits my input to this board. There's only so much I can say and keep it readable to the masses.

I think her point is almost an "educate the customer" and they'll ask for it or want/demand it. She felt that makes more sense than the car salesman pushing it as another $250 option on a car that has already given the customer some sticker shock. I think the point is that yes, Steve can.sell it to the car dealerships but without end user purchases the demand for it may dry up.

That's where a Marketing program could help "all of the adults in the room" see the need for this product. Saves lives. Government involved to make it a legal requirement. Car insurers to offer discounts. Fleet managers to reduce liabilities. Car rentals to manage their inventory/investment. And, make it a competitive advantage for first "car guys" to have it.

We need to focus on today AND tomorrow if we want to get huge! Go ONCI