Good Sunday Afternoon ShareHolders:
This is one of those right-time, right-place companies which could become downright explosive -- bullishly-- sooner than most traders might appreciate. That's your edge. Well, that and the fact that this company's product solves a “HUGE PROBLEM”.
Let's first set the stage just a little bit.
video-on-demand. Ever heard the term "over the top television," or "OTT"? It's a reference to television programming brought to you without involving traditional cable television providers like Time-Warner or Comcast. “Netflix is the most prolific OTT service”, while Amazon and Hulu are respectable second and third place over-the-top names. OTT is the basis for the so-called "cutting the cord" revolution which has allowed consumers to finally let go of the cable companies they were for so long beholden to.
Here's the thing. While Netflix and Hulu may have validated the idea of over-the-top, internet-delivered video, neither are great - there just aren't many alternatives. And, there are even fewer choices which include network broadcasts from names like NBC and CBS.
That's changing... a little.
CBS All Access now gives subscribers access to programming you'd see via your local CBS cable affiliate. Sony's OTT service, called Vue, includes some national network programming as well as some preferred specialty cable channels. Hulu is airing increasing numbers of network programs as they're aired, rather than waiting until after the end of the season. Apple recently attempted to develop an OTT service which included some network programming... a slimmed-down cable-like package. Though Apple ended up abandoning the effort for the time being, the company's interest in the idea is telling.
All of these next-generation things like CBS All Access and Hulu's ramped-up airings of the same programs cable subscribers are seeing, however, has only started to heat up within the past few months. Now that the model has been proven, other players are going to want to pour in.
rising-chart.pngAnd well they should. The over-the-top market is estimated to grow from $28 billion in 2015 to $62 billion by 2018. That's an estimated annual growth rate of 27%.
The vital stats: As of 2016, viewers now spend more time watching video on their mobile devices than using social media; the average user spent 1:55 hours looking at video content per day last year versus 1:44 hours on social media. Millennials in particular now spend 63% of their viewing time watching video on TV, and 75% watching video on a mobile device. This year, mobile will overtake the television set for the all-important millennial market.
There’s Huge Problem? There are two, actually.
(1) As much choice as we think we all may have with Hulu or Netflix, consumers aren't actually getting nearly as much choice as they could be.
(2) The software, hardware, and infrastructure needed to get into the OTT business and take aim at mobile devices is complicated. Would-be entrants are going to look for off-the-shelf solutions now that mobile devices are becoming the primary venue (displacing the TVs in our living rooms) OTT is the new norm!!!!.
That's where Viva Entertainment Group (OTTV) comes into the picture.
Seeing the writing on the wall, Viva CEO Johnny Falcones realized the money to be made in the OTT ,The reliable, RECURRING money is going to be in leasing to organizations.....which allows them to sell their own customized OTT service.... organizations like internet service providers, hotel chains, colleges, and so on.
Its going to be just like the...California GOLD RUSH. The real money to be made in the “gold rush” was selling shovels and pickaxes.
The product is called “VIVA MIDDLEWARE”
which in simplest terms is a turn-key technology that allows anyone to get into the OTT business with their own customized over-the-top television service. LIve broadcasts, on-demand, music channels and original programming are all possible. This means they can customize the product locally or regionally, or thematically, like an all-sports or an all sci-fi venue. The possibilities are endless, which is in stark contrast to Netflix's "what you get is what you get" approach.
I love it!!! The next big gold rush.. OTTV VivaliveTV
Come Monday morning ,load them up boy & girls the next gold rush is here!!!! Our train is getting alot of action & attention from the market!!!!
AI
