Qualcomm Inc (QCOM): Vodafone launches Vodafone-branded 3G ha...

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Thursday, 09/28/2006 9:44:44 AM

Thursday, September 28, 2006 9:44:44 AM

Vodafone launches Vodafone-branded 3G handset

28/09/2006 by Carla Moore

http://www.dmeurope.com/default.asp?ArticleID=18611

Vodafone has introduced its Vodafone-only branded 3G consumer handset, the Vodafone 710, marking the operator's first step into the consumer handset market.

The Vodafone 710 incorporates a number of Vodafone services including Vodafone Radio DJ, mobile TV, music downloads, video telephony and Vodafone Live. The handset also features an MP3 music player, a 1.3 megapixel camera and Bluetooth.

The handset is manufactured by Huawei and features a chipset by Qualcomm. As part of Vodafone's intention to introduce further Vodafone-branded handsets, the company has relocated part of its terminals division from Japan to Hong Kong to spearhead the sourcing of new devices and to negotiate contracts with Asian manufacturers.

The Vodafone 710 will be launched in the UK, Germany, Spain, Italy, Ireland, Greece, Netherlands, Romania and Portugal from early October 2006.