Thursday, November 16, 2017 4:50:38 PM
This lecture is geared more for the business rookies out there who were looking for SIPC to show some "massive profits" in the 3rd quarter...LOL, excuse me while I laugh for a sec...
I'm sorry...okay back to the lecture
Now, if I wanted to invest in a new product that I thought the market would accept do I foolishly go all-in and dump loads of money into this unknown venture, or would I perform a very cost effective analysis to see if in fact the market approves of my idea? The answer should be very apparent to all...well, except to the business rookies who would be destined for failure
SIPC smartly tested the beer market by distributing their awesome Major Hemp Brown Ale in kegs, first! Why kegs? Because kegs offer the most cost effective way to manufacture a product in bulk. Bulk products are ironically always cheaper to produce and the most effective way to test a product in large volume
Once I determined that the market does approve of my idea THEN I would go all-in with my investment. Sound familiar? Because that is exactly what SIPC did with their Major Hemp Brown Ale. As a matter of fact, SIPC's Major Hemp Brown Ale cost effective "experiment" was so successful that they manufactured a second round of kegs to the market! That's very smart business practice, folks. Kudos to SIPC
The testing and promoting of Major Hemp Brown Ale to the market in a cost effective manner is now successfully completed
Major Hemp Brown Ale WILL be distributed in bottles and cans and national distribution and sales WILL follow
I hope my lecture helped you business rookies out there who were...LOL!!!, excuse me, I'm sorry again for laughing...looking for "profits" this past quarter. You novice "business entrepreneurs" may want to save this post for future reference if you ever decide to venture into the business world
Major Hemp Brown Ale
Bottles and cans
National distribution
SIPC
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