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Thursday, November 09, 2017 11:09:24 AM
I'm generally pleased with the various drug development programs (although the EU application took too long and where is the partner?), but it's clear that Titan made a collosal mistake in partnering with Braeburn. The lack of sales is on them, not Titan.
They had years to plan for everything they mention...insurance coverage, REMS challenges etc. It's like there was no launch plan at all other than to hire a bunch of people and hope for the best. By the way, $40,000 translates to around 60 implants. And Braeburn has 60 sales/field employees. One sale a quarter? I want that job.
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