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Wednesday, 09/27/2006 8:57:19 AM

Wednesday, September 27, 2006 8:57:19 AM

Post# of 46657
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Press Release Source: Sequiam Biometrics


Frost and Sullivan Publishes a White Paper on Sequiam Biometrics Innovative Range of Consumer-Centric Biometric Products
Wednesday September 27, 8:00 am ET
Sequiam Biometrics Ushers in a New Era of Biometrically Enabled Consumer Convenience and Lifestyle Products


ORLANDO, Fla.--(BUSINESS WIRE)--Sequiam Biometrics (OTCBB:SQUM - News), a consumer-centric fingerprint biometrics technology company headquartered in Orlando, Florida, has designed and developed a range of products that are set to change our everyday lives. These products are trademarked by Sequiam Biometrics as Consumer and Lifestyle Biometrics products (CLBs).
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Sequiam Biometrics flagship product, the BioLock, is both affordable and user-friendly. The BioLock functions as a deadbolt, retailing for under $300. This price point matches the cost of mid-range traditional locks currently sold in the marketplace - an important factor in enticing consumers to purchase innovative new technologies at affordable prices. In addition, the BioLock is designed such that it aesthetically resembles a conventional door lock thus retaining the consumer mindset of having a traditional door lock with enhanced convenience and security features.

The launch of Sequiam Biometrics' consumer-focused biometric products has resulted in biometrics technologies entering the mainstream consumer market.

Crossing the chasm - "Sequiam Biometrics' vision is to transform a biometrically-enabled security product into a convenience product for consumers," says Nicholas VandenBrekel, CEO of Sequiam Biometrics.

"Sequiam Biometrics foray into the consumer biometrics marketplace is a very encouraging step for the industry. Biometrics being inculcated into our everyday lives is a significant shift in the current dynamics of the market, heralding the value and benefits of convenient security solutions," says Sapna Capoor, Frost and Sullivan Industry Analyst.

Rigorous testing and validation of consumer products is undertaken by Sequiam Biometrics to ensure that only totally reliable products are introduced in the marketplace. To ensure this, Sequiam Biometrics has invested heavily in research and development (R&D) for many years. This evaluation process has involved piloting products with a cross-section of consumers and modifying the product based on direct consumer feedback.

Sequiam Biometrics' extensive consumer biometric product portfolio includes products for the following key market sectors:

Home Security Systems (BioVault, BioLock, Early Adopter OEM product)
Financial
Healthcare
Hospitality Industry
Sequiam Biometrics has focused its energies on developing a wide range of consumer lifestyle biometric applications that are designed to serve these vertical markets. Also, in the pipeline are exciting products that will further enhance convenience levels for consumers that would normally not even consider integrating biometrics into their lifestyles. The compelling consumer value proposition that is Sequiam Biometrics is ready to engulf consumers in a gripping manner.

About Frost & Sullivan

Frost & Sullivan, a global growth consulting company has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services, and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies, and the investment community by providing comprehensive industry coverage that reflects a unique global perspective and combines ongoing analysis of markets, technologies, econometrics, and demographics. For more information, visit http://www.frost.com

About Sequiam Biometrics

Sequiam Biometrics is a consumer-centric fingerprint biometrics technology company headquartered in Orlando, Florida. The company has extensive global reach with manufacturing, software development and sales capabilities in China, South Africa, Taiwan and more recently sales and final assembly operations in Switzerland. The company's key intellectual properties include the manufacture of optical sensors, matching algorithms, circuit board design, associated software and hardware development and valuable patents. For more information, visit http://www.sequiam.com



Contact:
Sequiam Corporation, Orlando
Nick VandenBrekel, 407-541-0773
Email: investor@sequiam.com
www.sequiam.com

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Source: Sequiam Biometrics




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