Viva Entertainment Group Inc (OTTV)

[skinnyman1967]

Entertainment Group (OTTV) comes into the picture.

Seeing the writing on the wall, Viva CEO Johnny Falcones realized the money to be made in the OTT revolution isn't necessarily going to be in selling and delivering the service in a hyper-competitive market or even creating original video content. The reliable, RECURRING money is going to be in leasing a way to organizations which allows them to sell their own customized OTT service.... organizations like internet service providers, hotel chains, colleges, and so on.

We liken it to the California gold rush. That is, mining for gold was more often than not a losing proposition. The real money to be made in the gold rush was selling shovels and pickaxes.

The product is called Viva Middleware, which in simplest terms is a turn-key technology that allows anyone to get into the OTT business with their own customized over-the-top television service. LIve broadcasts, on-demand, music channels and original programming are all possible. This means they can customize the product locally or regionally, or thematically, like an all-sports or an all sci-fi venue. The possibilities are endless, which is in stark contrast to Netflix's "what you get is what you get" approach.