Anheuser Busch Companies (BUD)

[FUNMAN]

Oregon beer company tells Mason’s Brewing to stop using ‘Apocalypse’
The company, part of Anheuser-Busch's corporate parent, says the label is too close to its own.

BY JAMES PATRICKSTAFF WRITER

Mason’s Brewing Co. announced via Facebook that it received a cease-and-desist letter from Oregon’s 10 Barrel Brewing.

Mason’s, which is in Brewer, included pictures of the letter in its post. The letter demands Mason’s stop using the name “Hipster Apocalypse IPA,” which was released earlier this year. 10 Barrel says the name is too close to its Apocalypse IPA, which came out in 2010.

Mason’s makes reference to David and Goliath in its Facebook post because 10 Barrel is owned by beer giant AB InBev, which bought the Portland, Oregon, brewery in 2014.



Mason's Brewing Company
5 hours ago
So, looks like Big Brother (Anheuser-Busch) has a problem with lil' ol' Mason's. We wouldn't want the little guy to succeed now, would we, Goliath? Well...
The great Billy Shakespeare once opined, 'A rose by any other name would smell as sweet.' However, we're pretty sure Christopher Marlowe's (globally funded mega-corp.) barristers didn't immediately take action on all uses of the word 'Rose.' Either way you cut it, somebody's petar is gonna get real hoisted.

See the letter here:

http://www.pressherald.com/2017/10/11/oregon-beer-company-tells-mason-brewing-to-stop-using-apocalypse/