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Re: JMAC13 post# 59845

Tuesday, 10/03/2017 11:41:49 AM

Tuesday, October 03, 2017 11:41:49 AM

Post# of 140474
WSJ ideas... Just a few bullet points that may be worth mentioning if you correspond with either of the previously provided email addresses (I'll paste them in below again for convenience).

Playing the "Why aren't you covering this?" card:
- Tell them you are a stockholder or are interested in their stock but don't seem to be getting any information from WSJ.
-You have been reading about recent events from the management change to milestone achievements to training site placements
- Early reviews by the surgeons who used it are rave reviews about this groundbreaking new technology
- Mention some specific benefits, e.g. one incision instead of four or five, better dexterity, surgeon comfort, enhanced 3D visibility, smaller packaging, lower price and costs...
- Let them know you are getting disappointed that they haven't provided any coverage while others are.

Playing the "I heard stuff, can you please provide more info or coverage?" card:
- Your profession can tie into how/why/where you have heard/became aware of Titan
- You have been looking around the web and see glowing reviews from recent events being talked about, maybe specify one or two newsworthy announcements to mention to them
- You are looking for guidance and background on Titan and you typically turn to the WSJ as a trusted source of information for investment choices or technological updates (if you are in medicine)
- You might express some disappointment that you haven't seen anything from them yet about Titan
- Outright ask them if they are aware of Titan Medical and if they plan to provide any coverage of the story as it is unfolding; maybe mention that others are starting to pick up the story.

For either option:
- Feel free to provide your own background. Telling them how your professional career ties in will give your request more credibility.
- If you are a subscriber, point that out as well!
- Put everything in your own words; maybe try to purposefully not use some of my words, lest we look like we are starting some sort of a coordinated campaign to get them on board (we don't want to look like we are begging!)
- Pick a couple/few of the above points as they pertain to you and your interests, and can maybe expound upon them a little more in your email.

Feel free to post your letters here as well, if you wish to share!


Christopher.mims@wsj.com
Science & Tech Columnist - I'll probably write to him because of my technical background

Dennis.Berman@wsj.com
Business including Health Sector - if you are more medical or investment oriented, he might be a better recipient for you.