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Re: DriftinWayOfLife post# 54082

Monday, 10/02/2017 4:22:57 PM

Monday, October 02, 2017 4:22:57 PM

Post# of 81999
Re the lesser odds of a merger with Morf, my speculation is that Morf simply wanted too much at the same time as margins are compressing on the contract manufacturing work that Morf does. In other words, Rice wouldn't necessarily have had to conclude that he didn't like the marriage, conceptually. He may just have thought that it was more costly than his value-add expectations warranted.

If indeed this is the explanation, this sort of financial prudence is just what we would want from management.


Additionally, I suspect that PrintRite might not end up on Morfs' machines any time soon. The potential deal to merge -- it could have just recently become apparent that acceptable terms could not be reached and Rice may not be so certain that Morf should have PrintRite under the dynamic circumstances.

Relatedly, Rice would like nothing more than to be able to announce that we've moved beyond the testing contract revenue stage and have taken the next step, and I tend to think this news might have been in hand already, if he did not have a sensitivity and determination re letting our software go cheap. In other words, I think they may be trying to balance the importance of being able to announce additional revenue, in a traditional sales transaction against letting the product licenses go cheap and thus setting a price ceiling. I suspect that Morf will need to demonstrate that they are providing tangible value in some form to Sigma, or they may not get Printrite at all. That's my speculation.
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