Umbra Applied Technologies Group Inc (UATG)

[Gordo56]

Tyaz makes yet another good point. How do they intend to market these socks if big box stores are not what they want? I assume they have a sales force because that is what was previously stated but maybe its an ecommerce sales force for the launch and then as sales grow they will take on the liability of having to buy back "inventory not sold", under a Walmart contract. At least thats how Mr. Umbra described how a Walmart contract is structured.

I also suspect that Hygieia will be very popular in the medical field with diabetics which is something that has been mentioned by the company. That would be marketed directly to doctors, clinics, hospitals and medical supply chains as well as online. What we do know is that UATG has a sales force in place for medical devices because thats how they support the servicing of those customers they had to keep supplying the original ClearView to. That was part of the Rigid Orthopedics purchase contract when they bought the company. I know they have since kept those sales to a minimum because they were repackaging and releasing the next generation of the device. I also think the original cost to manufacture the device was too high. Something Mr. Umbra seems to be very sensitive to and good at reducing.