From Creative's Sim Wong Hoo: ''In today's new economy, if you look at the complexity of the technology, no single company can take care of the whole chain necessary for the product to succeed.''
With the Jukebox we have to talk to PC manufacturers, software
companies, music and content houses, Internet companies and artistes. It's not an easy proposition to enable the market when there are so many different agendas at play.'
From edig's recent PR:
``We are experiencing growing demand for complete product life cycle management, from development and supply chain implementation to customer service, order fulfillment, warranty service and technical support..."
Sounds like the emerging technologies need a digital smorgasbord manager to coordinate their convergence.
Add the world's largest PR firm, Fleishmann-Hillard for a global rollout?
stay tuned!
haiyaku