Friday, August 18, 2017 5:53:34 PM
How many different movies do your local theaters have? And how often is a new one released?
You may get a subscription and go on a splurge the first month and see every single movie available, but how many will that be? 15 at the most?
In month 2, you might only be able to use your subscription on 1 movie, because that's all that was released.
In month 3 and beyond, you may or may not get to use your subscription on a movie because Hollywood may not release a new one.
Based on the rules of the subscription, it will not be possible to ever use it on 30 movies in a month, much less 365 in a year.
In the months where there are no new movies, you will still owe your $10 subscription.
This is how MoviePass will be extremely profitable.
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