InvestorsHub Logo
Followers 198
Posts 13843
Boards Moderated 0
Alias Born 06/10/2013

Re: None

Friday, 08/04/2017 11:11:40 PM

Friday, August 04, 2017 11:11:40 PM

Post# of 138020
VIVA ENTERTAINMENT BUILDING MOMENTUM



VIVA is building a lot of momentum lately and why would this be any surprise?

The management is extremely experienced and well connected:
Johnny Falcones, Founder Chairman and CEO Viva Entertainment Group
- His extensive experience in the entertainment industry has guided the careers of Marc Anthony, Celia Cruz, Tito Puente and Soleil J, India, Ivy Queen & Jose Alberto "El Canario."
- He developed a successful record label with Universal Music and Video Distribution, turning it in to a multi-million dollar label.
- Falcones co-exec. produced the White House's 24th Annual Hispanic Heritage Awards in Sep. 2010, which featured a luminaries such Alejandro Sanz, Juan Luis Guerrera & Don Francisco.

Alberto Gomez President/Co-Founder, Viva Entertainment Group
- Mr. Gomez brings over 25 years of technical experience. He has proven success in marketing, advertising and engineering
- He developed multiple radio stations and systems for Radio Atlantica in Argentina
- He is an experienced leader in media and content negotiation, has thorough knowledge of pay television, its content and advertising in the South American countries of Argentina, Uruguay, Paraguay and Chile

John J Sepulveda Latin America President, Viva Entertainment Group
- A leader in the show business and entertainment industry. He has been a director, producer and promoter of the most important shows and concerts in the United States and South America during the last three decades
- He is an expert in developing alliances and successful association process with key industry individuals, promoters, service providers and private enterprise, deep knowledge of massive marketing within the Hispanic market
- John is also responsible for the developing and execution of the most important and high profile latino concerts in the United States in such venues as: Yankee Stadium, Citi Field Stadium, Madison Square Garden Arena, Radio City, Prudential Arena, Nassau Coliseum

Anthony Hernandez, Director, Viva Entertainment Group
- Currently serves as CEO for Oi2, which he Co-founded and built into the largest Spanish language radio network in the U.S. Oi2's current footprint spans throughout the digital space and across territorial broadcast and digital media presence in 33 countries via a network of 1,700+ radio station affiliations and digital distribution on mobile and satellite media platforms including iHeart Radio, TuneIn, SiriusXM Satellite Radio and more.
- Mr. Hernandez was a previous Hispanic media voice to Congressional Hispanic Caucus and FCC on advocacy for minority media interests
- During his tenure in media related efforts he has been able to work-in, develop, and manage various efforts in most communications disciplines: Broadcast & Satellite Television and Radio; Print; Online; Mobile Media; Grass-roots/Event Marketing, and much more. Launched over 23 of the most popular radio content brands in national Spanish radio (ie: EXA, NFL en Espanol, E! Entertainment en Espanol, Billboard Radio en Espanol, El Cucuy, El Chulo y La Bola, etc.).

Hector Marcano, Director, Viva Entertainment Group
- Mr. Marcano currently serves as Vice President of Hispanic Operations East, for iHeartMedia. Mr. Marcano has more than 30 years of experience in the media industry and as Vice President of Hispanic Operations East, Marcano works with iHeartMedia's Hispanic radio stations, with a special focus in the Miami, Chicago, Orlando and Atlanta markets
- Mr. Marcano is also responsible for creating innovative advertising opportunities based on iHeartMedia's unmatched national reach and local activation through its radio, digital and mobile assets, as well as its event capabilities, to provide Hispanic advertisers with targeted, effective, affordable and powerful ways to deliver their messages.

Just in the last couple months VIVA has:
- Reduced notes owed from $750k to $80k; could be $0 but shareholders are waiting for confirmation
- Brought their filings to CURRENT status
- Made their VIVA App available for download on Adroid and IOS and has achieved a couple thousand downloads just in the last 60 days
- Customer service has been just dynamite! Reacts quickly to questions and concerns.
- Soft launch has achieved around 250 paid subscriptions
- VIVAs App has hundreds of stations available now! Here are the channels:




- VIVA just executed some premium stations: Showtime, Showtime Extreme, Cinemax, MoreMAX, HBO Family, HBO2, HBO Signature, and HBO.
- VIVA running a FREE promotions on the above Premium channels for one month if you are a subscriber at the current time.
- VIVA has made the their App available on ROKU and Amazon Firestick (59 Million households have these two Apps)which will create an enormous visibility for VIVA
- VIVA has restricted their price packages going from just 2 packages to 4 packages



What's expected in the next 30 days:
- 8,000 movies uploaded to the VIVA App
- Credit card payment option available. Just Paypal right now. This will option the ability to expand subscribers around 10X what soft launch has achieved so far
- DVR option available
- CEO stated that VIVA App will be on Apple TV along with ROKU and Amazon Firestick



- The Media Blitz is set to begin in the next couple weeks with radio campaign and the Times Square 16,000 impressions balance of the year!




CEO Johnny Falcones just announced he s speaking with Luis Guzman to act as a spokesperson and also perform VIVA commercials



Guzman has been doing commercials with T-Mobile



This is important due to the fact that the CEO claims they are or will be working with T-Mobile in Puerto Rico and T-Mobile in 1,000 stores down the East Coast



Also looking to do a pilot with Boost Mobile with 7,000 subscribers!



The CEO has also mentioned he tried getting a hold of Marc Anthony this week. Falcones has had past success with Anthony.



They are looking to start their media blitz in a couple weeks as stated previously. The CEO is stating a radio campaign is set to go and rumor has it that Hector Marcano (mentioned above) that works for iHeartMedia could be behind this campaign. This would be absolutely huge getting the word out about VIVA.



What are some other goals for VIVA in 2017:
- Enabling people to broadcast their own station from the VIVA App
- Radio stations added
- Give Playstation access to VIVA App like ROKU, Amazon Firestick, and Apple TV