Grifco Inc (GFCI)

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Positive reinforcement, your ego is at stake

Generally speaking, it's easy for some to get emotional and difficult to remain detached. It's all too easy for some to "fall in love" with a company that they've researched extensively and bought into. They have already convinced themselves that the prospects are great. By touting "your stock" you're only promoting the results of your DD, your judgment, your ego, YOU!

They can get positive feedback from other longs on these chat boards, IR professionals, and paid touts. Anyone who disagrees is a fool who just can't see the truth that "their" great research has revealed.

Anyone who buys a million shares of anything has made a financial commitment and sometimes an emotional one. These folks tend to pump their investment constantly no matter how the market moves. It's easy for them to relegate anyone who disagrees to the role of "basher" or "short". You see this drama play out on almost all stock message boards every day. The name calling, insults, "defending the stock", "bashing the stock", "paid basher", "company stooge" all about ego, pride, and the insecurity that goes with stock investment.

Oddly this board seems to have gone the other way. Even so, most who post here seem to have some emotional feelings about Grifco - negative ones. All that matters is the future price movement - the past is just that.

JMHO
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