I asked a 12-year-old about the game today.
His review? A fair one.
He said, "what's the point?"
I said, "To get money from finding puzzle pieces in the game"
He said, "yeah, but i imagine if im not spending money on the game's currency that my chances of getting one are none. I don't need to waste money to look at Garfield comics neither, i could just google them. (As if that's what kids are even doing these days, i can guarantee the older gentleman of the board that they are not.) Plus, look at the game in a whole; if you're under 18, you can't get the cards, so forget that, and even being 13 I'd rather play Destiny and get my visual bang for my buck. This game couldn't interest a gamer that's played Destiny for a second because it's too low graphic, and it's definitely not catching mine. The micro's seem like a big rip-off."
Sorry gents. I don't doubt that these next quarters numbers will be, "okay"? Ish? And ill hold for that? But every quarter after that will perform worse and worse; it's been said by many on here, they had a window to market, get word out past their respective starting outlets, and they failed. Too busy rush-launching an incomplete game with bugs to keep their company alive, attempting to spread the app around by "word-of-mouth" and not enough time perfecting the app so they could mass market off the rip. They didn't market off the rip.
Every game that has ever "soft launched" stayed in soft launch and never went to full version in a timely fashion. I don't expect FRZT to be any different, and that Six Flags China with Garfield as a theme sounds like fluff to whip investors.
News drops about revs, and im out the door with the news the same day.
It's not like it was a bad game. It just needed marketing day 1 to ignite the Domino effect and they didn't do it. If Dominoes and Starbucks were as on board as they made it sound, they would have collaberated with FRZT 1st day's launch, and they didn't. Frankly, I don't even think they've spoken to either entity ever.
I was loyal to this stock. I really was. I'm holding, but anyones' guess is as good as mine if the ticker goes in either direction. I just watched it lose all the progress it made. That's bad. I expect it to rip one last time, but seriously not to .01 imo. The game is held together by 1st quarter's long holders and their families, it seems. No outside consumer would waste any time or money playing this. They're all too busy listening to Future, smoking marijuana, drinking and enjoying their summers. At least, according to the 18 years of age or older to get the cards schpeel, that was apparently the target group. People over 18. People over 18 got over Garfield when they came out with Tale of Two Kitties. They learned that Paws will throw everything and everyone under the bus to push their brand and it's the same reason why not a single movie has been made since. Terrible character depth, terrible plot, but at least it had the orange kitty in it? Like cmon now.
Anyone who believes that millions of people follow Garfield is a fool. Sorry. There are things online that don't even have a million followers that put out wayyy better products and entertainment services than what the Garfield brand ever could. This app called that claim to roost.
