Let's Talk Recovery, Inc. Prepares to Launch Educational DVD Series
BEVERLY HILLS, Calif., Sep 14, 2006 (BUSINESS WIRE) -- Let's Talk Recovery, Inc. (Pink Sheets:LKRV), today announced that it will begin offering a comprehensive series of educational DVDs specifically catering to children, young adults and student athletes - each designed to effectively educate the individual groups in an age-appropriate manner about the dangers of alcohol, drugs and tobacco.
The LTR Smart Thinking DVD series will present information and educational content that is based on clinically proven methods and the latest, state-of-the-art techniques as supported by valid research - supplied by some of the most recognized and respected sources. LTR Smart Thinking will be offered in DVD format through traditional retail stores, mail order, eBay, Amazon.com, and professional associations, to name a few.
Michael A. Mische, CEO and President of LTR, had this to say, "We are particularly excited about this product launch. The LTR Smart Thinking DVD series is consistent with our strategy to become a global leader in the education and treatment of addictions. The addition of this product line expands our reach to include the most vulnerable members of society: young children and teenagers. In addition, we'd also like to focus on student athletes who, now more than ever, are susceptible to a variety of performance enhancing drugs."
The LTR Smart Thinking series is a life stage series designed to appeal to people as they move forward through life: (1) LTR Smart Thinking: For Kids & Teenagers, (2) LTR Smart Thinking: For Student Athletes, and (3) LTR Smart Thinking: For Parents, Teachers & Coaches.
The LTR Smart Thinking DVD series becomes progressively more comprehensive and detailed in its treatment of the subject matter, graduated from the age-appropriate content of Series One to the specificity of information contained in Series Three. Mische commented, "We expect that the LTR Smart Thinking DVD series will be a significant revenue generator for LTR, Inc., capable of sustaining double-digit growth rates with attractive margins. We expect positive cash flow and an accretive effect on earnings per-share within 7 months of the initial launch. With distribution primarily through mass retailing and directly to individual school systems, LTR will be in a unique position to help countless young people, as well as enhance its brand recognition with parents, educators and coaches."
ABOUT LET'S TALK RECOVERY, INC.
Let's Talk Recovery, Inc. (Pink Sheets:LKRV) is a publicly traded company offering dynamic, socially responsible solutions to the rapidly growing recovery community. Targeting multiple addictions across all segments of the population, Let's Talk Recovery, Inc. specializes in developing content-rich, realistic, accurate, technologically advanced and highly customizable products and services designed to effectively help addicts, the healthcare profession and society to successfully recover.
Let's Talk Recovery, Inc. is organized into four distinct operating units: LTR Media Group - including the LTR Radio Program, the LTR Radio Network, and other related media including television, print, and internet; LTR Operations Group - including Facilities Acquisition, Ownership, Management and Shared Service Operations; LTR Services Group - including Operational Consulting, Intervention Services and Seminar/Speaker Services; and LTR Educational Group - including Educational Content Development, Recovery Practitioner's Network (RPN), Custom Programming and LTR University.
For more information about Let's Talk Recovery, Inc. please visit: www.letstalkrecovery.com, which also links to the company's corporate website.
Forward-Looking Statements
This press release contains statements, which may constitute "forward-looking statements" within the meaning of the Securities Act of 1933 and the Securities Exchange Act of 1934, as amended by the Private Securities Litigation Reform Act of 1995. Those statements include statements regarding the intent, belief or current expectations of Let's Talk Recovery, Inc., and members of its management as well as the assumptions on which such statements are based. Prospective investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those contemplated by such forward-looking statements. The Company undertakes no obligation to update or revise forward-looking statements to reflect changed assumptions, the occurrence of unanticipated events or changes to future operating results.
SOURCE: Let's Talk Recovery, Inc.
CONTACT: MPH PR
Jed Wallace, 310-234-3200
jwallace@mphpr.com
Copyright Business Wire 2006
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KEYWORD: United States
North America
California
INDUSTRY KEYWORD: Youth
Education
Primary/Secondary
Health
Fitness & Nutrition
Consumer
SUBJECT CODE: Product/Service
AI
