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Friday, June 30, 2017 7:06:38 PM
Luckily there are many areas to tee up some juicy PRs; distribution agreements, product endorsements, new markets, Prime sales, direct product marketing into alternative uses, buy backs, spin offs, new talent acquisition, corks, audited numbers, debt restructuring, etc.
They certainly have a full quiver to choose from. Messaging needs to be crisp.
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