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Monday, 08/11/2003 1:22:37 PM

Monday, August 11, 2003 1:22:37 PM

Post# of 49061
Marx Toys Receives It's First Interactive Toy Line Order For 10,000
Units
Monday August 11, 12:53 pm ET


SEBRING, Ohio--(BUSINESS WIRE)--Aug. 11, 2003--Marx Toys And
Entertainment Corp. (OTCBB:MRXT - News) received it's first order of
10,000 units for its revolutionary toy line from Hanan Enterprise
Sales, Inc. (HESI).

HESI president, Michael Barbanel, exclaimed, "It's ingenious. The
fact that they combined a cute toy with computer technology in my
opinion has got to be a hit. I wouldn't be surprised if hobbyist got
involved and collected one of each style similar to the bean-filled
animal craze of years ago."

Hanan Enterprise Sales, Inc. (HESI), a New Jersey based private
company located in Piscataway, is a wholesale distributor for larger
local retail and wholesale chains such as Rite Aid (NYSE: RAD -
News), Kmart (NASDAQ: KMRT - News), 6th Avenue Electronics, Toys "R"
Us (NYSE: TOY - News) along with smaller Mom and Pop shops across New
York, New Jersey and Long Island. HESI's product line includes
electronics, health and beauty aids and miscellaneous novelty items.
The company has been in business since 1991.

Last week, Marx unveiled the robotic line which will retail for
$24.99. The toy, which will resemble famous cartoon characters and
real life individuals, will sit on top of one's computer monitor and
verbalize the user's incoming messages through an advanced "text to
speech" technology. The animatronic messaging companion not only
talks in the actual character's voice, but has the motorized ability
to move it's mouth and head simultaneously. This companion uses an
infrared sensor and is linked to the front of the computer monitor.
Last, it consists of multifunctional capabilities, which include
reading stories and playing a handful of online games that come
packaged with each toy. Steve Wise, CEO stated, "We are excited to
receive an order so quickly after last week's introduction. The
overwhelming response to last week's new toy unveiling, has put us on
the fast track to meet and exceed our sales goals for this product
line."

Marx's newly hired sales force has set goals of selling one million
units through its retail channels. Management is presently in
negotiations with major Internet service providers, motion picture
studios, television producers and other licensees. The toy is in
production and will be shown on a company web site Monday, August 18,
2003.

About Marx Toys And Entertainment Corp.

Marx Toys And Entertainment Corp. manufactures and markets
interactive toys and reissued collectible toys, along with classic
games, play sets and ride along toys. Marx's vintage originals are
highly collectible amongst hobby enthusiasts. Marx branded toys are
sold at more than 400 toy and hobby retailers across the U. S. and
has a rich history dating back to 1928. To read more on this history,
visit 1. http://www.marxtoys.com. In late July, Marx acquired a
software company, AZtor Corporation. More info is at
http://www.aztor.com

"Safe Harbor" statement under the Private Securities Litigation
Reform Act of 1995: Except for historical information, all of the
statements, expectations and assumptions contained in the foregoing
are forward-looking statements that involve a number of risks and
uncertainties. It is possible that the assumptions made by management
are not necessarily the most likely and may not materialize. In
addition, other important factors that could cause actual results to
differ materially include the following: business conditions and the
amount of growth in the Company's industry and general economy;
competitive factors; ability to attract and retain personnel; the
price of the Company's stock; and the risk factors set forth from
time to time in the Company's SEC reports, including but not limited
to its annual report on Form 10-KSB; its quarterly reports on Forms
10-QSB; and any reports on Form 8-K. Marx Toys And Entertainment
Corp. takes no obligation to update or correct forward-looking
statements.