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Sunday, May 07, 2017 9:11:48 PM
I would like to see something that generates recurring revenue as the add-on product/announcement. For now, that could come with corks, but post- spin-off the grinders will stand alone, and then we're looking at an invetible fall off in orders, IMO. Granted, it could run quite a while by adding additional international distribution, but that won't last forever.
I would hope for a planned, sequential rollout to additional markets and channels with corresponding PRs to sustain the rally, rather than doing it in fits and starts.
Product extensions into other applications (via good marketing) may have a play if the grinder's performance is really as good as they claim. From a branding perspective, the name EasyGrinder would allow the product to be marketed in multiple ways. Much easier to do than if they had named it WeedGrinder. Maybe blind squirrels and nuts, here?
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