Momentous Entertainment Group (fka MMEG)

[foxtrader]

That is correct, Berkshire, and now with four acquisitions under Momentous's belt, they are getting more and more exposure. With each subsequent acquisition, more and more eyes will be on MMEG. We are ridiculously undervalued and people are taking notice and buying shares.

Kurt has a very aggressive acquisition strategy, and I am looking forward to the next social media network acquisition, in addition to the other acquisitions. Kurt said they are focusing their acquisitions first in the U.S. and Europe, and then the rest of the world. I think we are in for many surprises this year and it is going to get more and more exciting as time goes on. Again, the more they achieve, the more eyes are on MMEG and the more shareholders come to the table.

Another thing that is of great interest to me, although not that many outsiders are taking note of it, is the OTT portal they are working on. Most people on the outside of the TV/Film business are not really aware of how powerful of an internet revolution is going to hit the TV/Film industry. This is much more real and certainly happening in light of the fact that not everyone is on board with this yet--but they will have to be as time goes on or they will get left behind.

This is part of the TV/Film internet revolution that is slowly happening and taking over, and most social media networks, broadcasters, and film producers know this. The millennials are already on board--they almost exclusively watch TV/Films over the internet.

Even a few days ago, at the NAB yearly convention (National Association of Broadcasters), NBC Entertainment Chairman Bob Greenblatt spoke about it, and here is a VERY important article about what he had to say. This is a must read by everyone long here and the article is at the bottom of this post so keep reading!

When someone of his caliber speaks at NAB, the rest of the TV industry stands up and takes note. NAB is the most important and world’s largest annual convention for the broadcast industry, encompassing media, entertainment and technology. When I worked in broadcasting, the top echelon of our networks always attended NAB. They are on top of what is happening in the industry.

I won't bore you with further details, but you can read a short PR about NAB here.

http://www.nabshow.com/news-releases/2017-nab-show-attendance-surpasses-103000

When MMEG gets that OTT portal up and running, it means they can offer OTT content to any social media network who wants it, not just to their own social media networks. This means more revenues. This is also part of their plan. And this fits right in to this exact article below. Kurt is aware of this, probably because he's got Proffer on the advisory board, and has a thorough understanding of where the future is headed, and MMEG is getting in on the ground floor as this is taking off.

I have talked about this for months here, and I have seen many changes in the TV/Film industry over my 20 year career, but equally important, interacting with the people in my field of all ages, I have heard many stories about many successes and failures in the TV/Film industry. The most important thing is, keep up or get left behind. Greenblatt explains in this article, digital is the future and if people in the industry do not get on board, they will see their own slow demise.

This is why what Kurt is doing is so forward-thinking and impressive. He's got the pulse of the industry, AND he knows that providing exciting, fun, entertainment, games, sports, retail eccomerce, TV/Film to the social media networks is where the future of social media is also headed. Think two bangs for the buck. It's all designed to work synergystically together. And I think we're in for some exciting times over the next 2 years.

There will be a lot of competition for subscribers as this future unfolds. And Kurt knows what's coming and is quickly acquiring the companies to make this a reality.

NAB: social media ‘crucial to future of network TV’

April 26, 2017

Extending flagship show brands to have a strong presence on social media is central to ensuring the future of broadcast TV, according to NBC Entertainment chairman Bob Greenblatt.

Speaking at the NAB Show in Las Vegas, Greenblatt said that social media is key to bringing audiences back to network television in the US, adding that this has been a priority for him at NBC.

He said he expects social and digital to become “one big thing” along with traditional linear broadcast, and that nightly ratings will become less important over time – despite networks’ dependence on advertising revenue.

Ratings on shows can now be tracked over time, long after their broadcast airing. “We couldn’t track those numbers in the past,” he said. “It is about looking at the long tail of the show.”

Greenblatt noted that NBC had no social presence at all when his team took charge at the broadcaster – which found itself in fourth place among the big four US national network broadcasters – and said that social media and digital distribution have been key to enabling NBC to turn its fortunes around.

“We now embed digital producers on every show… so we can figure out what are the stories we are telling beyond just the show that we are producing,” he said. NBC now has a “huge digital division” to look at each platform and device and make sure the network’s shows is present on them.

Brand identities are losing their cachet, because audiences are seeking out content from any source, rather than exhibiting loyalty to a specific network, said Greenblatt.

As such, he pointed out the power of shows like Saturday Night Live, which spreads awareness via the internet as much as via broadcast TV. SNL has also worked closely with Snapchat to create vertically-formatted content as part of that social media drive.

NBC has now developed an app to make all content from SNL‘s catalogue available, which Greenblatte said had seen strong take-up: “We thought let’s just take all that stuff and put it out there, and I think that’s contributed to the show being one of the most popular on network television.”

Turning his attention to The Voice, Greenblatt said that NBC had sought to bring stars of the show “into the social dialogue”. He said that the show’s popularity was due in no small part to its social and digital extensions, including the show’s app.

A “mini version of the show” has also appeared on Snapchat. “It takes the show to other places than just sitting in your living room and looking at those chairs,” he said.

Even drama shows such as This is Us, a recent hit for the network, can benefit from NBC’s social strategy. “This is one of the most social shows that we have,” he said. An ‘after show’ is available on social media channels, where stars of the programme interact with fans.

http://www.digitaltveurope.net/688712/nab-social-media-crucial-to-future-of-network-tv/