My analysis is a bit different on this one.
Appiphany Technologies is based out of Salt Lake City which tells me there is a good chance the guy running the company is Mormon. My wife has some Mormon relatives that way and they are hard working, resourceful, honest people that would rather be put put to death than be thought of as a fraud.
I had a good experience some years back with a Solar Company start up SLTD that ran from under a penny to over .30 at one point. They also took the toxic financing in the beginning and overcame it. The CEO of that company was Mormon. Mitt Romney, successful businessman, also a Mormon. Strange analysis, yes, but definitely something to consider. IMO